How Easily Add Google Reviews To WordPress Website?
Can you recall the time when you visited a place or purchased a product without looking at reviews or googling the business? No, right? Apart from obvious factors, Google reviews shape our opinion and influence us to choose a business or avoid a brand or a place. That’s how powerful Google reviews are, they can either break or make your business.
When it comes to trusting a brand, Google reviews play a crucial role. Users read at least two to three reviews before making a decision. Google reviews shape the opinion about a brand. To make your brand stand out from the crowd, having a good and powerful online presence is important now more than ever.
Website owners have found a new strategy to boost user engagement and develop better websites. Embedding Google reviews on the website is a technique that intrigues a lot of visitors and keeps them coming back. Reducing the bounce rates, and improving user experience, and dwell time is achieved by this strategy. Speaking of websites.
Did you know WordPress holds a 60.8% market share in the CMS market?
WordPress is a content management system that helps website owners develop stunning and attractive websites without any technical or coding complexities. This platform is equipped with many features and animation qualities, making it easier and faster for brands to develop the perfect innovative and attractive websites.
Let’s look at a few methods that WordPress website owners can use to add Google reviews to their websites.
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How to add Google reviews to your WordPress website?
Ideally, there are two major classifications of the embedding process. One is using the WordPress plugin, second is embedding without using the WordPress plugin. Let’s have a look at four ways to add Google reviews to your website.
1. Use Third-Party Reviews Platforms (Best Way)
A Third-party Google review platform like Taggbox is the best way to embed Google reviews on the website. These platforms offer more than 20+ platforms including Instagram, Twitter, Facebook, RSS, and of course Google.
This review platform integrates all your google reviews based on Places or My Places and displays them in a unified format known as the Google reviews widget. It offers various customization and moderation features. Customization features allow you to personalize your widget and transform it according to your website.
With the moderation panel, you can pin the best UGC on top, get UGC rights from content owners, and eliminate any sensitive or irrelevant content. You get the authority to display only original and valuable information that your audience relates to.
The analytics feature gives you sentiment analysis and user engagement information about the audience. Apart from these features, you get to develop email campaigns, collaborate the widget with your team members, and much more.
2. Google Reviews WordPress plugin
Another best method that we shall be shedding some light on, is using the WordPress plugin. You can also take full advantage of the Elementor plugin or the WooCommerce plugin, these plugins are for WordPress websites.
Elementor plugin enables you to build professional, pixel-perfect, and visually appealing websites. You can create creative websites easily and quickly. It is equipped with multiple website kits and a template library that is fully responsive and does not affect the load time.
WooCommerce is a plugin for WordPress that helps in creating and managing an online store with flexibility and several features. WooCommerce powers 99% of all WordPress websites and is easy to use.
Plugins offer you customization and moderation tools that help you eliminate objectionable content, and personalize your widget further. You get insightful analysis of the user behavior and have the liberty to track the performance of your widget and impressions on the website.
3. Google Reviews Screenshot
You have the option to take screenshots of Google reviews and add them to the WordPress website. This adds a visual element and a little spruce to your web page content. Adding screenshots on the website is not highly recommended, however, for some brands and websites, this method can add a little spice to the web pages.
It is easy to add images on the WordPress website, you can change the description, title, caption, alt text, etc. of the image. Edit the image to your liking. Change the filters, add effects, or other elements to make your image align with the website layout. You also have the option to change the alignment of your image, place it in the corner, center, left, or right, up to you!
You can change the size of the image, update the title, add a link URL if necessary, etc. with the advanced features you can change the pixels, the CSS class, styles, and properties, and add padding to the image.
Closing note
Website is the first point of contact between brand and user. To build better brand-user relationships, interact with your audience, build trust, improve conversion rates, reduce bounce rates, eliminate the risk of cart abandonment, and attract new customers you can embed Google reviews with the methods mentioned in this blog.
Enjoy the many benefits of adding Google reviews and leave your audience awe-struck with your ROI-driven and customer-centric website.